Very often it seems that the tone of compliance training is about what the company needs from you. Whereas, perhaps it would be more effective to say ‘This is a life skill that will help you, wherever you are, whatever you do and whoever you’re with’.
There’s a lot of compliance training around, and […]
People always seem to be looking for the next big thing which is going to turn learning around and make everyone fall in love with it. That isn’t going to happen. But it is possible to get a better idea of what you’re trying to achieve by thinking in terms of knowledge, skills, attitude and awareness, […]
A while back we wrote a short blog about why it’s important to add captions to videos. Here are the five reasons we gave then with more detail.
It’s the right thing to do – it includes rather than excludes people
Sometimes called the moral argument – we should make anything that’s published as accessible as possible. About […]
Videos are a popular medium for training, but not videos are equal. Here’s our quick overview of what we consider important when thinking of using videos in your training offering.
People often say that training videos should be three minutes or less. However, much of the information on video length and engagement is based on marketing […]
One of the things we like about videos is that you can use them in all sorts of different ways. You can embed them in elearning, show them as part of face-to-face training or just put them on an intranet or LMS.
Another thing you can do is send a link in an email. The email could […]
‘People don’t buy features, they buy benefits’ is a marketing term. If you want to sell something, highlight the benefits, not the features. Perhaps the same is true in elearning.
A feature is something that your product/service has, benefits are the outcomes or results that users will (hopefully) experience by using your product or service.
Learners are […]
Everyone knows what phishing emails are and how to spot them, right?
I’m sure everyone’s seen the really obvious ones, the ones that are laughably bad, the ones that are perhaps designed to identify naive or particularly vulnerable people.
But what about the sophisticated ones that use real people’s names, real logos and perhaps even have some […]
The other day I was listening to the lunchtime news on the radio. Within the headlines were money laundering (football related), data protection (supermarket), and information security including hacking into websites (phone company).
It was only a few years ago that hackers used phishing emails to penetrate Sony Picture Entertainment and cause massive disruption […]
Every day we hear statistics about how cybercrime is increasing and how it’s a massive threat, however, our attitude towards this threat is often quite cavalier.
Making systems safer is of course important, but many cybercrimes often come about because people don’t follow simple rules. In many ways, we’re just not used to this sort of […]