Little and Often Learning

Much is made these days of things like micro-learning: presenting training in small chunks; and spaced learning: a series of short, intense training sessions.

But do these really help?

They seem very attractive and I’m sure that in some situations they are very effective. However, if they are applied to all learning situations equally, they’re unlikely to […]

Little and Often Learning2021-07-08T11:39:42+00:00

People buy benefits – not features

‘People don’t buy features, they buy benefits’ is a marketing term. If you want to sell something, highlight the benefits, not the features. Perhaps the same is true in elearning.

A feature is something that your product/service has, benefits are the outcomes or results that users will (hopefully) experience by using your product or service.

Learners are […]

People buy benefits – not features2020-08-25T14:08:51+00:00

Elearning: One tool in the fight against cybercrime

Everyone knows what phishing emails are and how to spot them, right?

I’m sure everyone’s seen the really obvious ones, the ones that are laughably bad, the ones that are perhaps designed to identify naive or particularly vulnerable people.

But what about the sophisticated ones that use real people’s names, real logos and perhaps even have some […]

Elearning: One tool in the fight against cybercrime2021-07-08T11:20:42+00:00

Spotting Phishing Emails

The other day I was listening to the lunchtime news on the radio. Within the headlines were money laundering (football related), data protection (supermarket), and information security including hacking into websites (phone company).

It was only a few years ago that hackers used phishing emails to penetrate Sony Picture Entertainment and cause massive disruption […]

Spotting Phishing Emails2020-08-24T10:20:27+00:00

Fraud is one the most common types of crime

Every day we hear statistics about how cybercrime is increasing and how it’s a massive threat, however, our attitude towards this threat is often quite cavalier.

Making systems safer is of course important, but many cybercrimes come about because people don’t follow simple rules. In many ways, we’re just not used to this sort of threat […]

Fraud is one the most common types of crime2021-07-15T11:46:02+00:00

One reason why compliance training can be (is) boring

Often people will say elearning, especially compliance training is boring. You probably know that for many it’s seen as a ‘tick the box’ exercise. Do the elearning, score 70% or better in the ‘test’ and the job’s a good ‘un.

It’s no wonder elearning has a pretty low appeal among many of those who actually do […]

One reason why compliance training can be (is) boring2020-08-25T14:05:51+00:00

Mobile Security – Home and Away

When technology’s at its best, it’s invisible.

I don’t know who said it first but I think it’s true and we certainly notice it when it breaks or lets us down.

We’re getting used to an always on, always connected way of life and we want the internet in our pockets when we go out and about.

To […]

Mobile Security – Home and Away2020-07-03T16:43:09+00:00

Tell me a story

I love this Woody Allen quote, “I took a speed-reading course and read War and Peace in twenty minutes. It involves Russia.”

I think there’s a lesson to be learnt from this about elearning. So often we hear that a module has to be short, condensed and concise. 50-80 words on the screen. People don’t like […]

Tell me a story2021-07-08T11:19:24+00:00

How much waste is there in elearning?

Have you ever thought about how much waste there is in elearning – and in training in general? It’s massive.

Learning Pool had a really good idea. They realised that there was a lot of duplication, and therefore waste, in the public sector with each authority commissioning and/or building their […]

How much waste is there in elearning?2021-07-08T11:18:38+00:00

Relevant elearning

I think everyone would agree that training, wherever possible, should be relevant. However, this isn’t always as easy as it might sound.

If you are making training materials for a large group of people within an organisation, or materials are ‘off the shelf’, then it’s hard to create situations and examples which are equally relevant to […]

Relevant elearning2021-07-08T11:17:36+00:00
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